Content marketing for SaaS, eCommerce and B2B start-ups, that drive conversions and build community
A Thinker, Learner, Doer And Teacher
Does This Sound Like You?
- - A start-up with product market fit
- - Or a growth-stage company looking for extra hands on social media and content marketing
- - A SaaS product with features beneficial to potential users, but you don't know how to fit it into your marketing to acquire or retain users
- - A startup/ early B2B or SaaS team looking to:
- 1. Build trust and authority in your market
- 2. Generate leads easily to cut costs on expensive ads
- 3. Grow and retain a strong pipeline of leads to keep cash flow
- 4. Build a brand that generates demand
- - A start-up who understands marketing is an investment, not a quick-result scheme
- - A start-up looking for a marketer who understands growth, acquisition, and community
- - You know content and social media should bring in leads, but you aren't sure where to start
Testimonials
" Working with Gift Chidinma was a smooth experience, she was on point at every moment and she understood the ethics of professional duties. She represented the agency like it was hers, that is the feature I needed from a social media marketer and manager. Such quality is rare to find.
What I loved or enjoyed the most in her services was the manner she presented the agency socially, and her delivery system 10/10.
The most impressive aspect of her services is her monthly social media report method, well detailed and simple to review and readjust.
I recommend Miss Gift Chidinma as a professional and knowledgeable social media marketer and manager. She understands the principles of social media marketing and knows her onions…"
"There are not a lot of strategists who actually listen to you and your problems, but Gigii lets you walk her through your business, the problems you're facing and then together you guys can work it out. I think that's one thing a lot of strategists and creators don't have a handle on. I run a business too so I understand the importance of connecting and communicating appropriately with a customer, Gigii also understands that. She gives advice even when I am stubborn to hear it and at the end of the day, she's right."
“I feel awesome after working with Gigii. Her work on my page was very neat and well-dated. She knows what she is doing. Thank you so much Gigii”
- Wendy, Business owner - All Scents NG
"Gigii is good at what she does.
The online business growth steps she taught me are realistic, clear, and fruitful. I liked the fact that she doesn't skip the process to jump to the results.
She hammers on putting in efforts 'cos that's where results come from.
She has an example for every business growth step she gave me.
She's so true. She made me try new things to help my brand. I like that she doesn't lie.
"See your business from an angle of value; you are helping people's lives" -GIGII"
- Winifred Ogini
Interesting?
A little about me.
I have one intention while working on any project: "provide solutions and support profit."
As a marketing strategist, I create campaigns that position for customers and users. These campaigns include social media strategies, content, or funnels. I not only aid in acquiring users (or customers) but also establish pathways that aid in creating loyal fans.
,Sounds too fancy, right?
Here's how I do it:
- Audience-targeted content: Content for the people that answers "what, why, how, and what's next", that guides them through the stages of the marketing flywheel.
- Community-led marketing: To turn a stranger into a loyal friend, you must show up for them when they need you.
- Product-led strategies: Creating a seamless onboarding process is one thing. Using your product benefits as a marketing superpower is another, and that's where I come in. I can help you tie products and features into marketing ideas and content strategies to align with your business potential.
The Process To Your Solution
Here's how I help you drive results in four steps:
- Discovery call: Discuss your product, its solutions, and customers to diagnose the problem.
- Audience, customer and competitor research: Understand how to make the buying process much easier.
- Creating the blueprint: Design the best-fit plan for your product to support business metrics.
- Execution and management: Take actions and measure results.
Here’s what we’ll do:
- Deeply research your market to understand your buyer persona (No survey forms)
- Align product, business model and audience insights to design the best content approach
- Create a content system and strategy STRONGLY aligned with business goals
- Build a structure in-house for production
- Build teams, execute, manage and measure
Different strategies work for different businesses. The best-fit plan is determined by ideal buyers, product, past efforts and target goals.
Enough of the broad best-practices. It's time to go narrow and own results.
You need someone that understands this, and this is where I come in.
About Me
My name is Gift, but everyone knows me as Gigii. I am a versatile marketing strategist and consultant passionate about helping software and eCommerce startups achieve greater success.
As a multifaceted professional, I wear many marketing and creative hats. Throughout my career, I have collaborated with small eCommerce businesses in the fashion and consumer sectors, providing social media marketing, content marketing, consulting, and sales advice, leading to tangible results.
Gradually, I discovered my passion for software marketing. Since then, I have advised and worked with software startups on content, social media, community building, and go-to-market strategies.
Currently, I specialize in building, improving, and optimizing content strategies for software and B2B startups.
When I'm not immersed in marketing, you can find me advocating for mental health and watching crime documentaries.